Balancing the Mission Checkbook

Do you grit your teeth when an acquaintance tells you about a nonprofit and adds a comment like “well, they’re just a nonprofit, so what do you expect?” The implication is that nonprofits can’t be expected to be well run, but we put up with it because of the mission. “Perception is reality” is a communication fundamental. If a perception that nonprofits are poorly run is widespread, it doesn’t just damage the nonprofit being discussed, it hurts us all.

I read an article in a local Saint Paul newspaper this week that really drove this home. The paper has been following a story about financial problems at a local community organization, the Highland District Council. In May, the council’s new board discovered that payroll taxes and IRS 990s have been unpaid and un-filed for quite a while (maybe since 1998). The result is, of course, a messy and expensive problem that threatens the council’s ongoing work. The part of the story that bothers me the most, though, is this quote from a board member, “It’s not at all uncommon for nonprofit organizations to have these problems. They usually get worked out because the government wants nonprofits to stay around.” I don’t want to accept this version of low expectations for nonprofits. The reality, in my experience working with nonprofits, is that this IS uncommon. Most nonprofits, even small organizations with one or two staff members, pay their payroll taxes (often by using a payroll service), file their required reports, and stay on top of bookkeeping. Nonprofits Assistance Fund has worked closely with 1600 nonprofit organizations on financial issues. Less than 20 of them have had this kind of long-term payroll tax or IRS reporting problems. The quote in the article continues with, “This problem is a bit more uncommon in terms of how much it has been publicly discussed.” This has been a very public story with a variety of complicated local issues. I wish the board of directors and community members served by the Highland District Council the best. They have a lot of work ahead of them and I hope that they work through this situation and continue to serve the community. Because it is so public, though, it’s essential to fight the image of poorly run nonprofits elsewhere. We can’t accept low expectations.

This is just one story, but NYU Professor Paul Light’s Organizational Performance Initiative has been researching public confidence in charitable organizations for several years. The finding of the 2006 Survey reports that 71% of Americans said that charitable organizations waste a great deal of money, a synonym in my book for poor management. The report states, “Asked which problem facing charitable organizations is bigger – the wrong priorities or spending money wisely – only 17 percent of Americans answered that charitable organizations have the wrong priorities, while 73 percent said charities have the right priorities, but do not spend money wisely.” According to the report, confidence in organizations is strongly related to discretionary giving and volunteering.

Let’s not accept low expectations for nonprofits. In addition to the work you are continually doing to improve management within your organization, become an ambassador for high expectations of nonprofit management. Start talking about qualified and accountable nonprofit management as the reality that we expect and that we believe.